Protecting creativity in the era of generative AI.
We build attribution solutions for AI search, grounded in respect for content creators and publishers.
Our revolutionary model is setting the standard for transparent crediting and equitable value sharing. We ensure creators are recognized and fairly compensated, and publishers receive traffic and revenue from AI systems that use their content.
ProRata partners with creators and publishers to enable permission-based use of content in AI, sharing 50% of revenues and promoting traffic back to original sources.